AR: The Purple Pill

Posted on by Brian


Things have evolved since The Matrix.

We no longer have to choose between taking the RED or the BLUE pill.

Augmented Reality offers the PURPLE pill!

I am putting together some slides for my upcoming presentations at eComm, ARE2010, etc. I thought this particular slide might serve as a nice teaser. The title of my talk is “AR: The Power of Real World Gaming,”, but “AR: The Purple Pill” certainly works as well.

For those reading this and interested in attending eComm, I’ve got 50% off codes. If you want to go, let me know.

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Published by Brian

As a pioneering creative executive, Brian has made his career pushing the boundaries of digital / immersive media and interactive entertainment. He has created, produced, marketed and distributed online and mobile content to a client list that includes Fox, Universal, Warner Brothers, Sony, Activision, EA, Marvel, Hasbro, Nike, Lego, NBA and many others. Brian is also a recognized speaker at industry events and a sought after advisor for augmented reality initiatives.

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